a different approach to explaining information


What is XPLND?

XPLND is a comprehensive interactive Augmented Reality magazine that takes a different approach to explaining information. This issue was made to explain the scientific approach of physical training. Giving the reader a deeper understanding of how each muscle functions and the most optimal way of training them. Making the reader able to make more informed decisions when customizing their own training.

The purpose of XPLND is to inform the reader with scientific studies about a specific topic to give them a solid foundation of knowledge and understanding.


The Split

There are countless different ways to workout, some are fads and some are here to stay. The Push, Pull, Legs split is found to be one of the strongest ways to train the muscles. By having each workout not inhibit on the performance of the next. These spreads are displayed at the beginning of each split throughout XPLND and give a brief summary of what is going to be explained throughout the chapter.

PPL Spreads.jpg


A second read

Throughout XPLND there are many subtle references that the reader can find even after multiple read throughs. For example, this opening spread on the forearm muscle has a red vein going through the middle finger, this is a reference to a spread later on in the text saying that “35% of your grip strength comes from your middle finger.”



Augmented Reality

When it comes to showing how to execute and exercise it can become difficult to fully understand the movement with a still image. That’s why XPLND uses augmented reality so readers can scan images and play them as videos to further understand the movement.



Smoothing Rags

With the amount of content in XPLND it can become overwhelming to the reader. To help alleviate that every line is hand kerned to smooth out rags and make the reading experience more enjoyable and appealing.



What I Learned

With being my first entirely self directed project I learned a lot about myself as a designer. I learned a lot about time management and self critiques. I also learned a lot about editorial design, creating type styles, layout designs, and pacing throughout a 96 pages. I had to learn a lot of the rules so I could know how to break them.