Vistria
01/
WEB DESIGN
05/
![Illustration of the Willis Tower in Chicago](https://images.prismic.io/chris-folio/94373d4c-38aa-41a6-80c6-92d371876381_01-Hero-1x-F1-O.jpg?auto=compress,format)
A New
Perspective
on Investing
SKILLS USED
Concepting
Art Direction
Web Design
Interaction Design
02/
overview
05/
challenge
The team at Vistria wanted a new design
system and digital experience to elevate their identity
and reflect their investments in companies that make a
difference in advancing social issues.
Approach
We overhauled their current design system and
content strategy with a unique and sophisticated look
that better reflected the company’s vision.
02/
WEBSITE
05/
Designed for All Perspectives
The new design system allowed us to creating a consistent experience through color, typography, composition and flow on all screen sizes.
![Vistria's homepage hero section](https://images.prismic.io/chris-folio/6c762e27-19b5-42bb-8054-1d685e45b5bf_11-Homepage-1x-O.jpg?auto=compress,format)
!["Vistria is making investments in companies that move the needle and make a difference in advancing social issues in this country." - Bob Parkinson](https://images.prismic.io/chris-folio/e84e5bc0-5ff9-4a91-8e55-e2f79126c728_12-Quote-1x-O.jpg?auto=compress,format)
![Vistria's Philosophy](https://images.prismic.io/chris-folio/d99758d2-bf2b-483f-bd7c-0ce58105fb66_Screen+5.png?auto=compress,format)
![](https://images.prismic.io/chris-folio/a0a4c3de-2f49-4102-8493-fcf2e20cb527_13-Perspectives-1x-O.jpg?auto=compress,format)
![About Vistria mobile page](https://images.prismic.io/chris-folio/9a9cda4e-639a-494d-8051-0c7a0fc1ec4d_14-Platform-1x-O.jpg?auto=compress,format)
05/
CREATIVE CREDITS
05
Vistria Team
AGENCY → Envoy
Exec. Creative Director → Ryan Rommelfanger
Creative Director → Aaron Arroyo
Designer → Chris Kalafatis
Illustrator → HelloVon